Welcome to a new way of seeing the weather! Introducing 13FutureTrack Doppler Radar: the only interactive, live radar on Rockford television. We will be able to show you different views of storms utilizing doppler radars in Chicago, the Quad Cities, Milwaukee, and our very own radar in Madison. We are also proud to be the first station in Rockford that will tell you how many minutes it will take before a storm gets to your house. In addition, we can show the probability of hail, flash flooding, and tornadoes. This is a necessity in a locale like ours with such rapidly changing weather.
13FutureTrack isn’t just a local radar though. We now have the ability to go anywhere in the nation for live weather! That means we can get right into the eyes of landfalling hurricanes, track snowfall rates downwind of the Great Lakes, and even pinpoint weather warnings for locations all over the country (and Canada too). In this screenshot you can see the Red Flag Warnings for parts of Florida and Georgia and Freeze Warnings for coastal South and North Carolina. And right at the weather wall we can touch any county for the latest information!
When WREX made the investment in this new live radar we had to think of a name. We spent weeks brainstorming until we landed on 13FutureTrack. It rolls off the tongue, is simple and easy to remember, and most of all descriptive of what we can do. (I suppose we could’ve gone with something BIGGER like Extreme Super 3D Live Doppler 13 Million right?) All doppler radars can pinpoint where a storm is now, but few can show where the storm will be in 30 minutes, an hour, or even two hours graphically. That’s where our Storm Predictor comes in. Because our doppler radar can pinpoint the speed of the storm it allows us to plot where the storm will be within the next two hours! Imagine how nice this will be when the rain’s about to move in but you still have to cut the grass. Better yet when a tornadic storm is moving across the Mississippi, how long will it take before it’s on top of you?
We really won’t know how much 13FutureTrack is worth until we put it to the test during the next severe weather event. Rest assured we have the newest technology to keep you informed, aware, and best of all: safe.
Just a few reasons you can expect more from a leader.
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This post was written by qni_it on October 30, 2008